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Free PDF / Product Page Template

Know what belongs on your product page and what to write.

Give shoppers the information they need to choose your product. Use the layouts and copy prompts to plan your page before you build.

  • Follow a product page layout for mobile and desktop.
  • Write each section with prompts for your product category.
  • Finish with a brief to hand to your designer or developer.

Your free 28-page PDF will be delivered by email.

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Inside the PDF / Page 3
Give every section a job.

Follow the mobile layout from product introduction to the final buying questions. A desktop layout is included in the PDF.

A look inside

Start with the sections shoppers use to decide.

Inside the PDF / Page 6
Put the buying details together.

Put the buying details together.

Use the copy structure beside your buy button. Give shoppers the information they need to choose a variant and understand delivery.

Inside the PDF / Page 8
Give the price a reason.

Give the price a reason.

Connect a product feature to a useful outcome. The writing prompts show how to support the benefit with evidence.

Start with one product page.

Download the guide. Use your product facts to fill in the prompts, then hand the brief to your team.

Get the free template

PDF preview

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